Services

  • Web Design
  • Marketing Strategy
  • Branding
  • Photography
How Fika Digital Scaled a Local Olive Oil Producer's Reach Nationwide

From a Small Olive Grove to a National Brand: The Digital Journey of "Nahide Hanım Zeytinliği"

In the fertile lands of Manisa, Türkiye, Nahide Hanım Zeytinliği began as a small family olive grove in 1937. They carefully harvested olives and produced high-quality, cold-pressed olive oil for generations, sharing their craft with the local community. While their products were exceptional, their reach remained mostly local. They had a great story and a great product, but they needed the right tools to grow beyond their region. That’s where we stepped in.

At Fika Digital, we saw the potential for Nahide Hanım Zeytinliği to expand and connect with customers all over the country. Our goal was simple: bring their brand to life digitally and help more people discover their amazing olive oils and local products.

We started by creating a new website that made it easy for customers to learn about their products and order online. We also ensured their website showed up in search results when people looked for natural, cold-pressed olive oil. This helped them reach new customers beyond their local market.

But having a website wasn’t enough—they needed a strong social media presence. We shared their story, posted about their family traditions, and showcased the care they put into every bottle of olive oil. By running targeted online campaigns, we introduced their brand to a much larger audience, turning curious visitors into loyal customers.

To further increase brand awareness and sales, we leveraged the power of e-commerce marketplaces. We photographed their products professionally, ensuring they stood out with high-quality visuals. We then optimized their presence on Trendyol, one of Türkiye’s leading online shopping platforms, making their products more accessible to a nationwide audience. By carefully curating their marketplace listings and using strategic promotions, we helped them reach thousands of new customers who might never have discovered them otherwise.

In just six months, their online sales skyrocketed. Orders started coming in from all over Türkiye, and Nahide Hanım Zeytinliği became a well-known name in high-quality olive oil brand. What was once a small, local business had now grown into a brand recognized across the country.

This success story proves that even the smallest businesses can achieve big things with the right digital strategy. At Fika Digital, we help brands like Nahide Hanım Zeytinliği turn their passion into growth—because great products deserve to be seen, shared, and enjoyed everywhere.

And the journey doesn’t stop here. Nahide Hanım Zeytinliği continues to work with Fika Digital, receiving ongoing consultancy to strengthen their brand, expand into new markets, and stay ahead in the digital world.

Are you ready to take your business to the next level? Let’s create your success story together!